Northamptonshire Community Foundation and The Big Give Join Forces for Surviving Winter 2018
Northamptonshire Community Foundation is working in partnership with The Big Give Christmas Challenge; the UK’s biggest online match funding campaign. The Foundation is raising vital funds for the Surviving Winter appeal which aims to save lives and help socially isolated and vulnerable elderly people. Last year, a total of £18,319.66 was raised and the Christmas Challenge offers the potential to significantly increase this.
Northamptonshire Community Foundation’s recent Hidden Needs research indicates that the highest area of population growth in the county is people aged 65 and over, accounting for 17.3% of the population. With many of these people living alone, and with concerns over social isolation and the cold winter months, we must act now to prevent fuel and food poverty, as well as social isolation for our older community.
Winter deaths from causes directly linked to the cold and poor living conditions are preventable. Northamptonshire Community Foundation aims to reduce the number of socially isolated and vulnerable elderly people who die from such conditions to zero.
Funds raised will be distributed directly to both individuals and organisations dedicated to helping the elderly and vulnerable within the local community. The provision of ‘Keep Warm’ packs, hot meals and social activities are just a few of many ways funding raised will help towards solving the problem.
Northamptonshire Community Foundation have partnered with The Big Give to double donations made online between Giving Tuesday on 27 November and 4 December 2018.
Megan Neilan, of Golden Years, a community group aimed at reducing loneliness and isolation in elderly people, said: “We have been able to expand the services and accommodate more people into the group due to the financial support we received from the Foundation.”
Victoria Miles, CEO of Northamptonshire Community Foundation said: ‘Please help us to ensure those who are less fortunate can stay warm and healthy this winter. Every penny raised will be passed to those in greatest need.’
To donate, please visit https://secure.thebiggive.org.uk/project/25676.